NFL

NFL’s Christmas games surpass 24 million in average audience

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They say there are five stages of grief. NBA legend LeBron James is stuck in denial.

James said of the NBA that “Christmas is our day.”

It used to be. Now? Definitely not.

The NFL has announced that a Nielsen-measured audience of 24.1 million watched Chiefs-Steelers on Netflix. The Ravens-Texans game generated 24.3 million viewers.

In contrast, the NBA’s games averaged 5.25 million viewers.

So, yeah, Christmas football is here to stay — regardless of the weekday on which December 25 lands.

That raises a question that won’t be answered until 2033: What will the NFL do the next time Christmas lands on a Sunday?

In past years, the NFL shifted the bulk of the Sunday slate to Saturday, when December 25 fell on Sunday. Maybe, nine years from now, the NFL will fully embrace the day and stage a full slate of games.

Complete with a European game to kick things off at 9:30 a.m. ET.



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